Identity shapes every decision you make. Let’s get yours aligned with where you’re going next.

Whether you’re leading a business or rebuilding after a major shift, clarity begins with understanding who you need to become. I help people evolve into the version of themselves their next level of professional and personal growth requires.

I’m at a pivotal moment in my career I’m at a pivotal moment in my business

THE TRUTH I'VE LEARNED ABOUT IDENTITY AND GROWTH

After 25 years leading global teams and navigating my own identity transitions, I’ve learned one thing that shows up in every pivotal moment: identity shapes everything. It affects what you think is possible, the risks you’ll take, and the decisions you avoid.

When your identity is aligned, you feel clear, grounded and capable of moving forward. But when it’s out of sync, it shows up as burnout, second-guessing, overthinking and that feeling of being stuck in a life or role that no longer fits.

This is why I help people at pivotal moments, to evolve into the person their next chapter requires, so they can build it with clarity and conviction.

THE MANUAL FOR WHEN SUCCESS STOPS FEELING LIKE SUCCESS.

In Whose Ladder Is This?, former global executive and creative strategist Kevin Simcock shares a raw, honest account of what happens when achievement no longer aligns with identity.

Part memoir, part guidebook, this is not a story of burnout or breakdown. It’s a story of awakening. Through vulnerable storytelling, insight-rich reflection, and hard-won clarity, Kevin walks you through the messy but necessary process of letting go of who you thought you had to be, so you can step into the version of yourself that was waiting all along.